Every Door Direct Mail — EDDM — is the USPS program that lets you mail to every residential address (and optionally every business) on selected postal carrier routes, without purchasing or maintaining a mailing list. It’s one of the most affordable ways to put your message in front of an entire neighborhood, and Eagle Mailing Service handles the entire process from start to finish.
How EDDM Works
You choose the neighborhoods. We handle everything else. The process starts with route selection — using USPS mapping tools, we help you identify the carrier routes that cover your target geography. You can filter by ZIP code, neighborhood, household income, age demographics, and household size. Once routes are selected, we print your postcards or self-mailers on our production presses, bundle them according to USPS EDDM requirements, complete all required USPS facing slips and documentation, and deliver your mailing to the appropriate post office for distribution. No mailing list. No addressing. No data processing. Just your message, delivered to every door on the routes you selected.
EDDM Formats
USPS requires EDDM pieces to meet specific size minimums. Eligible formats include oversized postcards (6.25″ × 9″ minimum — our most popular EDDM format), jumbo postcards (6″ × 11″, 6.5″ × 12″), flats and self-mailers (up to 12″ × 15″), and menus and promotional pieces in flat format. We’ll help you choose the format that balances impact, cost, and your specific campaign goals.
EDDM Postage Rates
EDDM offers some of the lowest postage rates available through the USPS — significantly less than standard Marketing Mail and a fraction of First-Class rates. Combined with our competitive printing prices, EDDM campaigns deliver exceptional cost-per-impression for local and regional businesses.
Who Uses EDDM?
EDDM is ideal for any business or organization that wants to reach a geographic area rather than a specific list. Our most frequent EDDM clients include restaurants, cafes, and bars launching new locations or promoting seasonal menus, home service providers (HVAC, plumbing, electrical, roofing, landscaping, cleaning) targeting neighborhoods around their service area, real estate agents farming specific neighborhoods with market updates and listing announcements, retail stores driving foot traffic with sale announcements and grand openings, dental and medical practices attracting new patients in surrounding neighborhoods, political campaigns reaching every voter on targeted routes, and nonprofit organizations building awareness in their local community.
Start Your EDDM Campaign Today!
